After almost 3 months away from home, I’m finally back and I’m reminded of the life I built here. Peaceful, open, free, and lonely. There are so many possibilities and spaciousness to fill my life with wonderful things.
Today I want to focus my time in building the life that I want to live in the next few months when I will be transitioning to a part time role in my day job in order to spend more time on coaching and building my life up.
Here are some things I want to do:
Unpack
Clean & Tidy
Cut my nails
Look into Gi Doctors
Look into a sleep study
Spend some time with the gf
Cook food
Plan my trip with my brother and sister
Cross off any remaining things on my todo list
Basically, I want to have a clean slate for the next stage of things such as:
Finding a part time gig where I can exercise without hurting myself
Signing back up for jiujitsu
Editing youtube shorts of coaching sessions
Setting up more coaching sessions
Working on sales plays for AI consulting
Researching into buying a house
I went for a morning walk and I wanted to express some appreciation that I gained from my journeys.
Parents House, appreciations for:
Health
Cooking
Playing games with my brother
France, appreciation for:
Walking
Beauty of old buildings
Cuddling
My happiest times in my parent’s house were eating food, and spending time with my brother and parents.
My happiest times in France were spending time with my girlfriend and coming up with crazy schemes.
I was also stressed in both places. In my parent’s house, it was being watched by my parents. In France, I felt very unsafe. Unsafe in stores, on the streets, unsafe in the Airbnb (afraid to break or spill things), unsafe while working (afraid not to be productive).
I think safety is something I want to work on as France is somewhere I would like to feel more at home at.
I’ve always had trouble finding a relaxed position for my tongue at the roof of the mouth. I always felt that I was forcing it and in the past when I tried to “mew” I got terrible headaches.
However, I noticed I spend a lot of time breathing from my mouth and I wanted to fix things so I used a bit of connection theory to come up with an idea on how to hold my tongue and I came up with this simple technique:
Imagine your spine ending at your tailbone and reaching up all the way and ending at your tongue
Imagine keeping your spine open at extended
This imagery has a couple of benefits:
Most importantly for me, this allows me to move my body and my tongue without feeling like I cannot maintain tongue posture (mewing always felt static and forced to me)
So I’ve been thinking a lot about, well sales. This video sums it up pretty well.
I have been focusing on a lot of things recently, coaching, youtube, France and my girlfriend and on top of all of that, work and my day job in AI consulting. I recently decided to say fuck it for everything but three things:
My girlfriend and relationship – we don’t have much time together and I want to enjoy it
Exploring France – again not much time, amazing opportunity to relax and explore
Going crazy as an AI Consultant and bringing in a crazy amount of business
My relationship is going pretty good, and for France I don’t want to think about it, I just do whatever I want. So let’s focus on the last thing.
I want to do exactly what Mark Cuban said. I want to be the best-performing salesman at my job. I want to take that experience to build my coaching business. I want to use my success to do consulting like I do coaching and have a lot of fun. I want to use my success to request more pay.
I want to learn how to master content creation. Build a social media presence. Build my connections. Get the reputation and respect that I’ve always felt I deserved.
The main conundrum I’ve been facing is this:
How much information do I give away?
If I give away tons of free information, what are they hiring me for?
If I give away free 30 minute sessions, does that mean I will never talk to them ever again?
After some meditation, I came up with the following thoughts:
I can give away everything
For focusing on their specific problem. The most difficult thing is not to come up with a solution it is to come up with a solution to the right problem (just like coaching)
No, I can always talk to them again. In fact, I can give away unlimited 30-minute sessions. However, it isn’t about the 30 minutes in the session that costs me a lot. It is the 30 minutes of research that I need to do before the call. It is the structure of writing out a plan for them that is costing me more.
I can always have more conversations with less prep or even more 30 minute conversations with them.
In the future, if they pay for consulting, they are paying me to invest more deeply into their solution. That means more research outside of the calls. That means more knowledge of their product and aligning my goals with theirs (just like in coaching).
If I wanted to sell educational products, the cost for me and the added value for them would be in the way I packaged the information. Not the information itself. For example, a special website, platform, a book or an app.
There are three parts of a solving a problem:
Having the knowledge
Transferring it to someone
Using the knowledge to solve the problem
When you create free content, you are mostly some #1 and some #2. I use a lot of my current knowledge + a little research + some production (design, videography, writing).
When I get on random calls with people, it is a little #1 and a little #2. I’m using my current knowledge with no research, and trying my best to transfer it to someone on a call.
When I get on “free” high value calls with people, I’m doing some of #1 and some #2 and a tiny bit of #3. I do a lot of research, use my current knowledge, trying my best to transfer the knowledge, and might even implement a small deliverable (like a roadmap, plan, strategy, or diagnosis).
When I’m doing consulting for them, I’m doing a lot of #1 and a lot of #3 with some #2. I’m doing tons of research, using my own knowledge, leading the charge on actually solving the problem (either building it myself, finding the right solution to buy, or hiring the people needed to build it), and doing a bit of education.
When I’m selling an education solution, I am doing a lot of #1 and a lot of #2. I’m doing tons of research, and spending a lot of effort on transferring the knowledge.
* I wrote this on Jan 15th…gonna leave it as a journal entry for now.
I feel unhappy right now. I feel like I can’t work on the things I want to work on. I feel stressed out that my relationship won’t work out. I don’t know what I’m doing here in France. I actually very much dislike the country. I am worried that coaching is not the thing that I actually want to do. I find it hard to find myself and feel myself in this relationship. I wonder if that is because of me not knowing myself, coaching not being the thing I want to do, or if this is the wrong place for me.
Right now I don’t feel like working on coaching or thinking about coaching.
I want to work on something that is purely interesting to me and something that is actually fun.
I think that thing right now is making a story creation bot in python using large language models.
In order to write a halfway decent story, I believe you need a couple of things:
I’m now on the road and I feel absolutely exhausted. Tired from the travel to Austin, tired from not sleeping well, tired from getting up early today, and not sleeping well again.
I really want to just sleep and sleep for a long time.
Other than sleeping, I want to focus on taking care of myself, this means sparing no expense, and getting myself what I need when I need it.
This means fulfilling my needs through my values of Health, Freedom, Honesty, Respect, Empathy, and Ambition. This means using connection theory on myself.
As Alex Hormozi said (or am I just saying this?) everyone needs to know sales. Because sales lead to money and everyone needs money. If you don’t know how to sell, then you end up working for someone who does.
Before I try out the leads techniques on my coaching business, I am using it for my AI company.
And for that company, I’ve been feeling extreme pressure and stress around talking to my warm and lukewarm or cold leads.
I’ve processed some of these emotions and came up with some of a process:
Accept that I cannot control how someone sees me and even if I could, I don’t want to. Everyone’s mind and thoughts are sacred and my freedom is sacred as well. Both would be violated if I were to control how people saw me because I have to put on a mask and deceive people.
If I’m not trying to control people then the point is just to engage with my network. Talk to people, have a good time, make some jokes.
Anyone who doesn’t respond is an opportunity to process my feelings around rejection because that is the most important thing to me – not trying to change their mind.
The other part of this equation that I still am scratching my head about is delivering fast and big value. Alex talks about that but I don’t know what that value means, and I don’t know if I am allowed to give away things. I need to think about it some more and come up with some ideas. Perhaps my time can be split between developing value and content and reaching out.
I’ve been thinking of way to provide people value and the only thing I can really think of is having some time with me.
Maybe one way to think about it is I need to establish myself as an AI expert or someone with a lot of prior success. Perhaps one helpful detail is that I’ve worked with companies where we saw a 10x increase in efficiency in specific areas.
Maybe it would be helpful to show them the website as well for use cases or a list of ideas for their specific area.
It’s been interesting see how my values used to feel really unclear back in this post and recently got much more clear in this post, but now I feel even more clear.
Knowing your values is so important because it helps you set boundaries. When you don’t know your values it is hard to know when someone is crossing a boundary and if they are, what boundary they are crossing.
Here is the new list:
Honesty (push people who don’t accept you away, pull people who do, closer)
Empathy/Emotion (everyone is going through struggles, be present for people’s emotions without taking responsibility)
I just made a breakthrough in making videos and/or content in general.
I have huge anxiety and feelings of being overwhelmed when I make content because I want things to be perfect the first time, yet the thought of making it perfect feels like an impossible task.
I end up not making anything at all.
The question becomes, it is better to make a lot of bad content? Or very few good content?
The idea is probably to strike a balance. You don’t want to make tons of bad content because there is no point in making content if it is all bad. But at the same time, it is impossible to make perfect content because until you make bad or mediocre content, you will never learn how to be good.
I have an idea of how exactly to strike that balance….with time boxing.
With time-boxing content creation, you address both concerns at the same time, making content good but also not taking forever to make it.
I remember reading Alex Hormozi’s book $100 Million Dollar Leads, I was struck by this conundrum as well. He talks about making a lot of content, but at the same time he talks about how it has to provide a lot of value. He talks about giving away value for free and the more you give away the more leads you get. But I wonder, how do you address the fact that it can take too long to make all that value to give away?
Time boxing answers this question too.
Here is my formula:
Set an amount of time you want to spend making the content
Come up with a plan (syllabus method) if needed
Create the content, for video focus not on what words you are saying but the emotions behind the words, they are far more important
Use the remaining time however you feel makes the most sense
One option is to spend the entire time editing.
Another option is to spend it doing more takes, or gathering more footage.
Either option is totally fine and can be a mix of both.
My big realization is this: I thought that I wanted to make really good content and was just too lazy or stressed out to do it. That isn’t true. I want to make really good content, but good content comes at a hidden cost…time. I need to balance the quality of the work with the amount of time I am willing to spend on it. It cannot take an infinite amount of time because that would mean I am getting less reps in.
It is all fine a good to give away tons of free value, but it is better to give away tons of free value while requiring a low time cost from you.