Workpost 75: Recentering
It’s been a few days after my deadline of September 12th.
I haven’t created business cards for my art coaching business. I haven’t learned the principles of javascript or front-end development or created a game.
The other day a friend was asking me about how to start a side gig and I had so much to tell him, yet these days I’m feeling a bit down and undermotivated.
A few realizations are perking me up a little.
Realization 1: My coaching program is not overvalued.
I want to charge $25,000 per year for my coaching program to help someone create a masterpiece. Before even pitching it to anyone, I felt like this was too big of an ask, I should lower my rates etc.
But as I thought about it deeper a few things occurred to me:
- I will be spending a lot of time with a client. I plan on spending 2 hr every other week with clients on formal coaching sessions, but that’s not it. My entire professional attention and all my skills are aimed at helping my clients succeed. So outside of formal coaching sessions (in person if I can manage it). I will be taking calls emails, and setting up times to do virtual sessions. My goal is not to be a doctor you see for checkups or an art class you regularly go to. My goal is to understand your art inside and out, and be a true partner, mentor, strategist, and guide in your process. I think $25,000 for a year is an absolute crazy steal for that.
- I’m not focused on getting clients that are poorer or don’t really have the funds. That would be both unethical and a bad fit. I already offer another class that can satisfy that demographic of people where it is more like a regular class, albeit a somewhat vetted and serious class (and not serious at the same time). I’m focused on the people who have the money and the passion to back it up, and we can spend some time to do something special. For someone retired with several millions of dollars, this will be nothing to them as long as they want it enough.
Realization 2: The process is complicated, but I have my blog
The whole point of this blog is be a place where I can incrementally work on works of progress and get better at things over time, instead of getting the final version all at once. If I don’t use this blog, I can also use my google drive, google docs, and slides to draft out things step by step and track overall progress in the blog.