Similar Posts
Profit in Peace 6: Day Two
Today is the second day in the Profit in Peace Challenge live sessions. I feel really tired. I was dreading this so much.
Questions/thoughts:
- Calling Amazon a startup sounds like a scammy thing to say
- I’m so tired of forced enthusiasm
- I like this analogy
- If you and your friend start a hot dog stand, and your friend is better than you at cooking, beat him by finding a starving crowd
- The right bait for the right fish
- Knowing your customer is about knowing your customer like you know your loved ones when buying Christmas presents
- Introvert advantage is knowing yourself and knowing what you want

- Become aware of your own patterns

- Go to your favorite room in your house, pretend you have 100,000 dollars. Do a window shopping spree.
- Think about how to create words that describe the whole niche but not specific, hard to find results

- Pinterest is where people look at what they want to buy, amazon is where people search for the actual item
- Pinterest > Etsy in 6 months > Amazon 6 months
- Pinterest extra is an extension that you can use to see the number of saves
- We are looking for at least 40% margin
- Six Ps checklist
- Popularity
- Look for search volume on amazon (at least 20 thousand)
- Cerbro reverse product search to find searches
- Powerplay
- How much of a difference can we make in this niche
- Do we have a unique product
- Is there a dead end search?
- Persona
- Do we understand who is this for?
- Pinterest and internal research
- Profit
- Helium10 x ray tool
- Find supplier on alibaba
- Look and see how much it takes to manufacture
- Then do a profitability calculator on a product with a similar size and weight since amazon charges based on size and weight for shipping
- Need at least a 40% margin because other costs will bring the margin down to 25-30%
- Practicality
- Is it practical for you to pay for the costs of sourcing and making your product
- Powerhouse
- What is the second and third idea and are they cohesive ideas?
- Popularity

Profit in Peace 20: Boundaries
I was thinking today about boundaries and needs, and how I’m starting to work on recognizing them. I’ll add a new one to the list:
- Honesty – truth is important
- Empathy – emotions are important
- Respect – it is important to be valued and value others
- Time – control over your time and space
- Possibility – belief anything is possible
- Health – lifestyle is important
Needs are interesting, because I think boundaries are used to protect needs. I’m not entirely sure whether or not these are needs or boundaries. I also don’t know if they are values. In doing a little more research it seems that some people would consider these values, not needs. Maybe I should switch up my terminology.
In any case, health is a value that I recently added to incorporate my dedication to sleep, digestion, and exercise all in the service of feeling happy, strong, and energetic (for the long run).
I also recently thought about possibility. The most often neglected of all my values/needs but I feel equally important. I realized recently that possibility is what drives solutions. Boundaries are important, but communicating them, enforcing them, often requires compromise and communication. And what helps with that is the feeling of possibility.
Recently, I was feeling resentful of my parents not wanting me to go to a social gathering with friends. I felt it was violating my boundary around health (mental health), empathy (where they would value my emotions) and honesty (I did not feel like I could be honest about any of this).
However, I didn’t know what to do because I respect their boundaries around health might be a bit different from mine. Being older and frailer, they were more worried about my health and their own. I know that I cannot protect them from getting sick, but I felt increasingly stressed.
The possibility value came into play when I thought about how anything is possible. I started to think about how I could meet my need for emotional health in different ways, for example, talking more to my friends and meeting more of them (in a more one on one setting) that would potentially reduce and control the risk to my parents. At the same time I still see possibilities in meeting up with my friends working out as possibility is always there.
Workpost 5: Panic Attack
I was just on the border of a panic attack when I went to go exercise.
My Head Hurts
Eyes are swimming in a pain in the back of my head
Heart beating like its a race
And no matter how fast it beats
It isn’t fast enough
To catch up
With the work I want to do
After hanging for a little bit, I decided something. I need to go back to basics. As the level of work, my ambition, my organization go up…so have my stress levels. It is beginning hard to relax, hard to feel in the moment. It feels like I’m in an endless race with no chance to catch my breath.
So here are the basics:
- The planning I’m doing in these blog posts give me a huge edge in terms of direction and thought process in a huge number of goals at the same time. However, I now need to do the opposite. The basic I have in mind is this – focus on one thing at a time. Make a todo list. Create prioritization. Make it emotionally make sense (choose what emotionally feels important to focus on first, not logically). Clear all distractions and focus on one thing.
- Use the taoist approach to achieve fulfillment. Work until you feel empty.
- Use the coaching mindset…let the world come to you, have patience.
I also realized I did not work on the product research goal.
So here it is:
Goal: Create free products in 1 month | UNIT ONE: Complete research | Part 1 Transcribe and think, what is the million dollar problem or breakthrough?
- One interview per day
Thoughts From the Conference
It’s been a few days since I last wrote in this blog. I sometimes, I feel like I’m pushing a heavy bounder up the hill when I write. But I decided today I’m going to work through that and deliver something special. I remembered something that inspired me today. Writing isn’t about putting words together, it’s about clear thinking. And I love clear thinking.
Today, I was at the CLIO conference. CLIO is a software that law offices use.
During their keynote, author James Clear gave a speech about his bestselling book, Atomic Habits.



He said a lot of things I already knew like that fact that forming habits are about creating small triggers for bigger actions (like putting on your shoes is the habit for running) and that powerful habits that are about who you want to become instead of achieving goals.
However, there is one new thing that stuck me.
He said that your physical space determines how successful your habits are. Look at the spaces that you are in for most of the day and that will tell you a lot about what habits are.
I want to institute these new habits:
- Meditate more
- Journal every night
- Involve more people into my work
- Create more videos
And here is how I plan to implement them:
- Meditate
- Atomic habit: Put on my mask, lay down on my couch, and turn on shamanic drumming
- Changing my physical space: Place an eyemask next to my couch
- Journal
- Atomic habit: Write the date, and the words wins and worries
- Changing my physical space: Using pillow in my lap to write
- People
- Atomic habit: When I have a big project write down people’s name who I can ask for help
- Changing my physical space: Keep space clean enough for guests
- Videos
- Atomic habit: Set up the camera
- Changing physical space: Create multiple shoot locations in apartment
In other news, the CLIO conference was so good for business. Everyone was friendly, looking to network. We had so many good conversions and met a lot of potential customers and partners. Some thoughts:
- When people are at the top 1% of success, they tend to be far more relaxed and composed about success. They aren’t in a rush for a quick win. In that way, they may already be winning.
- A huge part of marketing, partnerships, and sales is about finding the right place to find the right people who want to work with you. Something I think about my coaching business is where might that be?
Workpost 27: Business Inspiration
- Start with what you love
- Learn how to do what you love doing better
- Find a partner to fill gaps within your execution
- Come up with simple execution plan
- Figure out where the revenue comes from
- Start with purpose, later you manage purpose not employees
- Delay gratification
- Culture has to be client centric
- Hacking luck is about persistence
- Taking risk increases luck
- How to deal with failure
- Don’t let things own you
- Do not let short term ego go (enjoy looking like a loser)
- Learn to embrace getting a D
- Take your time
- Don’t ask yourself what you will do when you grow up, ask yourself what problem you want to solve
- Write down in detail what person you are looking for in a cofounder
- Opposite of what you love to do
- Same moral code
- Post it everywhere
- Sell the sizzle, not the steak
- Build sales relationship
- Do they need you?
- Do you like them?
- Marketing is about experimenting and connecting with people over time
- Marketing is all about the process and the system
- Marketing is about having fun
- Write press release like its the actual story, do all the work for the journalist (high res photos)
- Lean into marketing for other brands you like and they can lead to brand sponsorship
Something I was thinking about in this video is how I love challenges, but I don’t like failures. But maybe the most important thing to do, or a really good outcome for a challenge is failure, and I can focus on failure if I want to. I think maybe a big part of failure, is unexpected outcomes. It isn’t important that you didn’t succeed at what you originally went for, but how you grew in the process of trying and discovering what unexpected things were on the other side.
The cofounder part is also really interesting in writing down what I want so I can recognize someone when I see them.
Sales relationships makes me think about reaching out with all my goals and involving people on a journey because that is the thing that interests me the most, it is the thing that I can connect with people on very easily and naturally.
Marketing is making me think that failure might also be about the story you can tell afterwards. The story is not about success, it is about the exciting hook and premise. Failure is one of the most interesting ends to a story, although it can be depressing.
Workpost 24: Feeling Good and Business Plans
Last night I was feeling some doubts about my coaching practice and I did some IFS therapy on myself to work through some of the shame and anger I feel around people rejecting my coaching or not seeing its value.
Today, I woke up feeling really tired but now I’m feeling good.
I’m working on stuff of my choosing and I really like it.
I’ve been thinking a lot about my business lately and what the starving crowd and what I want to happen.
I feel like I’ve finally cracked the code a little bit about selling high-ticket clients and expensive products.
So after listening and reading Alex Hormozi for two days here is what I learned:
- Charge an obscene amount
- Use that amount to create a crazy experience
- Solve a really big problem (to create really big value)
I think what really big value I want to create with my coaching is to help people create a masterpiece.
If I was to breakdown Alex Hormozi’s formula for value:
- The dream: create an artistic masterpiece – a breakout piece (this will make you a career in this space a breakout piece, you will feel proud of yourself, you will be able to call yourself an artist proudly, this will be the best work you’ve ever created)
- The certainty: I am an artist and engineer, I have a lot of experience coaching people through mental blocks, I will give you a guarantee.
- The time: 1 year
- The effort: without giving up your mental sanity, quitting your job, or disconnecting from family
Value of this offer: 250,000+
10-15%: 25,000 – 37,500
2,083 – 3,125 per month
Three stages:
- Explore art
- Establish your routine
- Create your masterwork
Objections/fears:
- I don’t have enough time
- I don’t know what I want to do
- I have kids
- I don’t want to quit my job
- I don’t know what other people will like, what if people don’t like it
- Too much work
- Keep switching what I want to do
Profit in Peace 6: Day Two
Today is the second day in the Profit in Peace Challenge live sessions. I feel really tired. I was dreading this so much.
Questions/thoughts:
- Calling Amazon a startup sounds like a scammy thing to say
- I’m so tired of forced enthusiasm
- I like this analogy
- If you and your friend start a hot dog stand, and your friend is better than you at cooking, beat him by finding a starving crowd
- The right bait for the right fish
- Knowing your customer is about knowing your customer like you know your loved ones when buying Christmas presents
- Introvert advantage is knowing yourself and knowing what you want

- Become aware of your own patterns

- Go to your favorite room in your house, pretend you have 100,000 dollars. Do a window shopping spree.
- Think about how to create words that describe the whole niche but not specific, hard to find results

- Pinterest is where people look at what they want to buy, amazon is where people search for the actual item
- Pinterest > Etsy in 6 months > Amazon 6 months
- Pinterest extra is an extension that you can use to see the number of saves
- We are looking for at least 40% margin
- Six Ps checklist
- Popularity
- Look for search volume on amazon (at least 20 thousand)
- Cerbro reverse product search to find searches
- Powerplay
- How much of a difference can we make in this niche
- Do we have a unique product
- Is there a dead end search?
- Persona
- Do we understand who is this for?
- Pinterest and internal research
- Profit
- Helium10 x ray tool
- Find supplier on alibaba
- Look and see how much it takes to manufacture
- Then do a profitability calculator on a product with a similar size and weight since amazon charges based on size and weight for shipping
- Need at least a 40% margin because other costs will bring the margin down to 25-30%
- Practicality
- Is it practical for you to pay for the costs of sourcing and making your product
- Powerhouse
- What is the second and third idea and are they cohesive ideas?
- Popularity

Profit in Peace 20: Boundaries
I was thinking today about boundaries and needs, and how I’m starting to work on recognizing them. I’ll add a new one to the list:
- Honesty – truth is important
- Empathy – emotions are important
- Respect – it is important to be valued and value others
- Time – control over your time and space
- Possibility – belief anything is possible
- Health – lifestyle is important
Needs are interesting, because I think boundaries are used to protect needs. I’m not entirely sure whether or not these are needs or boundaries. I also don’t know if they are values. In doing a little more research it seems that some people would consider these values, not needs. Maybe I should switch up my terminology.
In any case, health is a value that I recently added to incorporate my dedication to sleep, digestion, and exercise all in the service of feeling happy, strong, and energetic (for the long run).
I also recently thought about possibility. The most often neglected of all my values/needs but I feel equally important. I realized recently that possibility is what drives solutions. Boundaries are important, but communicating them, enforcing them, often requires compromise and communication. And what helps with that is the feeling of possibility.
Recently, I was feeling resentful of my parents not wanting me to go to a social gathering with friends. I felt it was violating my boundary around health (mental health), empathy (where they would value my emotions) and honesty (I did not feel like I could be honest about any of this).
However, I didn’t know what to do because I respect their boundaries around health might be a bit different from mine. Being older and frailer, they were more worried about my health and their own. I know that I cannot protect them from getting sick, but I felt increasingly stressed.
The possibility value came into play when I thought about how anything is possible. I started to think about how I could meet my need for emotional health in different ways, for example, talking more to my friends and meeting more of them (in a more one on one setting) that would potentially reduce and control the risk to my parents. At the same time I still see possibilities in meeting up with my friends working out as possibility is always there.
Workpost 5: Panic Attack
I was just on the border of a panic attack when I went to go exercise.
My Head Hurts
Eyes are swimming in a pain in the back of my head
Heart beating like its a race
And no matter how fast it beats
It isn’t fast enough
To catch up
With the work I want to do
After hanging for a little bit, I decided something. I need to go back to basics. As the level of work, my ambition, my organization go up…so have my stress levels. It is beginning hard to relax, hard to feel in the moment. It feels like I’m in an endless race with no chance to catch my breath.
So here are the basics:
- The planning I’m doing in these blog posts give me a huge edge in terms of direction and thought process in a huge number of goals at the same time. However, I now need to do the opposite. The basic I have in mind is this – focus on one thing at a time. Make a todo list. Create prioritization. Make it emotionally make sense (choose what emotionally feels important to focus on first, not logically). Clear all distractions and focus on one thing.
- Use the taoist approach to achieve fulfillment. Work until you feel empty.
- Use the coaching mindset…let the world come to you, have patience.
I also realized I did not work on the product research goal.
So here it is:
Goal: Create free products in 1 month | UNIT ONE: Complete research | Part 1 Transcribe and think, what is the million dollar problem or breakthrough?
- One interview per day
Thoughts From the Conference
It’s been a few days since I last wrote in this blog. I sometimes, I feel like I’m pushing a heavy bounder up the hill when I write. But I decided today I’m going to work through that and deliver something special. I remembered something that inspired me today. Writing isn’t about putting words together, it’s about clear thinking. And I love clear thinking.
Today, I was at the CLIO conference. CLIO is a software that law offices use.
During their keynote, author James Clear gave a speech about his bestselling book, Atomic Habits.



He said a lot of things I already knew like that fact that forming habits are about creating small triggers for bigger actions (like putting on your shoes is the habit for running) and that powerful habits that are about who you want to become instead of achieving goals.
However, there is one new thing that stuck me.
He said that your physical space determines how successful your habits are. Look at the spaces that you are in for most of the day and that will tell you a lot about what habits are.
I want to institute these new habits:
- Meditate more
- Journal every night
- Involve more people into my work
- Create more videos
And here is how I plan to implement them:
- Meditate
- Atomic habit: Put on my mask, lay down on my couch, and turn on shamanic drumming
- Changing my physical space: Place an eyemask next to my couch
- Journal
- Atomic habit: Write the date, and the words wins and worries
- Changing my physical space: Using pillow in my lap to write
- People
- Atomic habit: When I have a big project write down people’s name who I can ask for help
- Changing my physical space: Keep space clean enough for guests
- Videos
- Atomic habit: Set up the camera
- Changing physical space: Create multiple shoot locations in apartment
In other news, the CLIO conference was so good for business. Everyone was friendly, looking to network. We had so many good conversions and met a lot of potential customers and partners. Some thoughts:
- When people are at the top 1% of success, they tend to be far more relaxed and composed about success. They aren’t in a rush for a quick win. In that way, they may already be winning.
- A huge part of marketing, partnerships, and sales is about finding the right place to find the right people who want to work with you. Something I think about my coaching business is where might that be?
Workpost 27: Business Inspiration
- Start with what you love
- Learn how to do what you love doing better
- Find a partner to fill gaps within your execution
- Come up with simple execution plan
- Figure out where the revenue comes from
- Start with purpose, later you manage purpose not employees
- Delay gratification
- Culture has to be client centric
- Hacking luck is about persistence
- Taking risk increases luck
- How to deal with failure
- Don’t let things own you
- Do not let short term ego go (enjoy looking like a loser)
- Learn to embrace getting a D
- Take your time
- Don’t ask yourself what you will do when you grow up, ask yourself what problem you want to solve
- Write down in detail what person you are looking for in a cofounder
- Opposite of what you love to do
- Same moral code
- Post it everywhere
- Sell the sizzle, not the steak
- Build sales relationship
- Do they need you?
- Do you like them?
- Marketing is about experimenting and connecting with people over time
- Marketing is all about the process and the system
- Marketing is about having fun
- Write press release like its the actual story, do all the work for the journalist (high res photos)
- Lean into marketing for other brands you like and they can lead to brand sponsorship
Something I was thinking about in this video is how I love challenges, but I don’t like failures. But maybe the most important thing to do, or a really good outcome for a challenge is failure, and I can focus on failure if I want to. I think maybe a big part of failure, is unexpected outcomes. It isn’t important that you didn’t succeed at what you originally went for, but how you grew in the process of trying and discovering what unexpected things were on the other side.
The cofounder part is also really interesting in writing down what I want so I can recognize someone when I see them.
Sales relationships makes me think about reaching out with all my goals and involving people on a journey because that is the thing that interests me the most, it is the thing that I can connect with people on very easily and naturally.
Marketing is making me think that failure might also be about the story you can tell afterwards. The story is not about success, it is about the exciting hook and premise. Failure is one of the most interesting ends to a story, although it can be depressing.
Workpost 24: Feeling Good and Business Plans
Last night I was feeling some doubts about my coaching practice and I did some IFS therapy on myself to work through some of the shame and anger I feel around people rejecting my coaching or not seeing its value.
Today, I woke up feeling really tired but now I’m feeling good.
I’m working on stuff of my choosing and I really like it.
I’ve been thinking a lot about my business lately and what the starving crowd and what I want to happen.
I feel like I’ve finally cracked the code a little bit about selling high-ticket clients and expensive products.
So after listening and reading Alex Hormozi for two days here is what I learned:
- Charge an obscene amount
- Use that amount to create a crazy experience
- Solve a really big problem (to create really big value)
I think what really big value I want to create with my coaching is to help people create a masterpiece.
If I was to breakdown Alex Hormozi’s formula for value:
- The dream: create an artistic masterpiece – a breakout piece (this will make you a career in this space a breakout piece, you will feel proud of yourself, you will be able to call yourself an artist proudly, this will be the best work you’ve ever created)
- The certainty: I am an artist and engineer, I have a lot of experience coaching people through mental blocks, I will give you a guarantee.
- The time: 1 year
- The effort: without giving up your mental sanity, quitting your job, or disconnecting from family
Value of this offer: 250,000+
10-15%: 25,000 – 37,500
2,083 – 3,125 per month
Three stages:
- Explore art
- Establish your routine
- Create your masterwork
Objections/fears:
- I don’t have enough time
- I don’t know what I want to do
- I have kids
- I don’t want to quit my job
- I don’t know what other people will like, what if people don’t like it
- Too much work
- Keep switching what I want to do
Profit in Peace 6: Day Two
Today is the second day in the Profit in Peace Challenge live sessions. I feel really tired. I was dreading this so much.
Questions/thoughts:
- Calling Amazon a startup sounds like a scammy thing to say
- I’m so tired of forced enthusiasm
- I like this analogy
- If you and your friend start a hot dog stand, and your friend is better than you at cooking, beat him by finding a starving crowd
- The right bait for the right fish
- Knowing your customer is about knowing your customer like you know your loved ones when buying Christmas presents
- Introvert advantage is knowing yourself and knowing what you want

- Become aware of your own patterns

- Go to your favorite room in your house, pretend you have 100,000 dollars. Do a window shopping spree.
- Think about how to create words that describe the whole niche but not specific, hard to find results

- Pinterest is where people look at what they want to buy, amazon is where people search for the actual item
- Pinterest > Etsy in 6 months > Amazon 6 months
- Pinterest extra is an extension that you can use to see the number of saves
- We are looking for at least 40% margin
- Six Ps checklist
- Popularity
- Look for search volume on amazon (at least 20 thousand)
- Cerbro reverse product search to find searches
- Powerplay
- How much of a difference can we make in this niche
- Do we have a unique product
- Is there a dead end search?
- Persona
- Do we understand who is this for?
- Pinterest and internal research
- Profit
- Helium10 x ray tool
- Find supplier on alibaba
- Look and see how much it takes to manufacture
- Then do a profitability calculator on a product with a similar size and weight since amazon charges based on size and weight for shipping
- Need at least a 40% margin because other costs will bring the margin down to 25-30%
- Practicality
- Is it practical for you to pay for the costs of sourcing and making your product
- Powerhouse
- What is the second and third idea and are they cohesive ideas?
- Popularity

Profit in Peace 20: Boundaries
I was thinking today about boundaries and needs, and how I’m starting to work on recognizing them. I’ll add a new one to the list:
- Honesty – truth is important
- Empathy – emotions are important
- Respect – it is important to be valued and value others
- Time – control over your time and space
- Possibility – belief anything is possible
- Health – lifestyle is important
Needs are interesting, because I think boundaries are used to protect needs. I’m not entirely sure whether or not these are needs or boundaries. I also don’t know if they are values. In doing a little more research it seems that some people would consider these values, not needs. Maybe I should switch up my terminology.
In any case, health is a value that I recently added to incorporate my dedication to sleep, digestion, and exercise all in the service of feeling happy, strong, and energetic (for the long run).
I also recently thought about possibility. The most often neglected of all my values/needs but I feel equally important. I realized recently that possibility is what drives solutions. Boundaries are important, but communicating them, enforcing them, often requires compromise and communication. And what helps with that is the feeling of possibility.
Recently, I was feeling resentful of my parents not wanting me to go to a social gathering with friends. I felt it was violating my boundary around health (mental health), empathy (where they would value my emotions) and honesty (I did not feel like I could be honest about any of this).
However, I didn’t know what to do because I respect their boundaries around health might be a bit different from mine. Being older and frailer, they were more worried about my health and their own. I know that I cannot protect them from getting sick, but I felt increasingly stressed.
The possibility value came into play when I thought about how anything is possible. I started to think about how I could meet my need for emotional health in different ways, for example, talking more to my friends and meeting more of them (in a more one on one setting) that would potentially reduce and control the risk to my parents. At the same time I still see possibilities in meeting up with my friends working out as possibility is always there.
Workpost 5: Panic Attack
I was just on the border of a panic attack when I went to go exercise.
My Head Hurts
Eyes are swimming in a pain in the back of my head
Heart beating like its a race
And no matter how fast it beats
It isn’t fast enough
To catch up
With the work I want to do
After hanging for a little bit, I decided something. I need to go back to basics. As the level of work, my ambition, my organization go up…so have my stress levels. It is beginning hard to relax, hard to feel in the moment. It feels like I’m in an endless race with no chance to catch my breath.
So here are the basics:
- The planning I’m doing in these blog posts give me a huge edge in terms of direction and thought process in a huge number of goals at the same time. However, I now need to do the opposite. The basic I have in mind is this – focus on one thing at a time. Make a todo list. Create prioritization. Make it emotionally make sense (choose what emotionally feels important to focus on first, not logically). Clear all distractions and focus on one thing.
- Use the taoist approach to achieve fulfillment. Work until you feel empty.
- Use the coaching mindset…let the world come to you, have patience.
I also realized I did not work on the product research goal.
So here it is:
Goal: Create free products in 1 month | UNIT ONE: Complete research | Part 1 Transcribe and think, what is the million dollar problem or breakthrough?
- One interview per day
Thoughts From the Conference
It’s been a few days since I last wrote in this blog. I sometimes, I feel like I’m pushing a heavy bounder up the hill when I write. But I decided today I’m going to work through that and deliver something special. I remembered something that inspired me today. Writing isn’t about putting words together, it’s about clear thinking. And I love clear thinking.
Today, I was at the CLIO conference. CLIO is a software that law offices use.
During their keynote, author James Clear gave a speech about his bestselling book, Atomic Habits.



He said a lot of things I already knew like that fact that forming habits are about creating small triggers for bigger actions (like putting on your shoes is the habit for running) and that powerful habits that are about who you want to become instead of achieving goals.
However, there is one new thing that stuck me.
He said that your physical space determines how successful your habits are. Look at the spaces that you are in for most of the day and that will tell you a lot about what habits are.
I want to institute these new habits:
- Meditate more
- Journal every night
- Involve more people into my work
- Create more videos
And here is how I plan to implement them:
- Meditate
- Atomic habit: Put on my mask, lay down on my couch, and turn on shamanic drumming
- Changing my physical space: Place an eyemask next to my couch
- Journal
- Atomic habit: Write the date, and the words wins and worries
- Changing my physical space: Using pillow in my lap to write
- People
- Atomic habit: When I have a big project write down people’s name who I can ask for help
- Changing my physical space: Keep space clean enough for guests
- Videos
- Atomic habit: Set up the camera
- Changing physical space: Create multiple shoot locations in apartment
In other news, the CLIO conference was so good for business. Everyone was friendly, looking to network. We had so many good conversions and met a lot of potential customers and partners. Some thoughts:
- When people are at the top 1% of success, they tend to be far more relaxed and composed about success. They aren’t in a rush for a quick win. In that way, they may already be winning.
- A huge part of marketing, partnerships, and sales is about finding the right place to find the right people who want to work with you. Something I think about my coaching business is where might that be?
Workpost 27: Business Inspiration
- Start with what you love
- Learn how to do what you love doing better
- Find a partner to fill gaps within your execution
- Come up with simple execution plan
- Figure out where the revenue comes from
- Start with purpose, later you manage purpose not employees
- Delay gratification
- Culture has to be client centric
- Hacking luck is about persistence
- Taking risk increases luck
- How to deal with failure
- Don’t let things own you
- Do not let short term ego go (enjoy looking like a loser)
- Learn to embrace getting a D
- Take your time
- Don’t ask yourself what you will do when you grow up, ask yourself what problem you want to solve
- Write down in detail what person you are looking for in a cofounder
- Opposite of what you love to do
- Same moral code
- Post it everywhere
- Sell the sizzle, not the steak
- Build sales relationship
- Do they need you?
- Do you like them?
- Marketing is about experimenting and connecting with people over time
- Marketing is all about the process and the system
- Marketing is about having fun
- Write press release like its the actual story, do all the work for the journalist (high res photos)
- Lean into marketing for other brands you like and they can lead to brand sponsorship
Something I was thinking about in this video is how I love challenges, but I don’t like failures. But maybe the most important thing to do, or a really good outcome for a challenge is failure, and I can focus on failure if I want to. I think maybe a big part of failure, is unexpected outcomes. It isn’t important that you didn’t succeed at what you originally went for, but how you grew in the process of trying and discovering what unexpected things were on the other side.
The cofounder part is also really interesting in writing down what I want so I can recognize someone when I see them.
Sales relationships makes me think about reaching out with all my goals and involving people on a journey because that is the thing that interests me the most, it is the thing that I can connect with people on very easily and naturally.
Marketing is making me think that failure might also be about the story you can tell afterwards. The story is not about success, it is about the exciting hook and premise. Failure is one of the most interesting ends to a story, although it can be depressing.
Workpost 24: Feeling Good and Business Plans
Last night I was feeling some doubts about my coaching practice and I did some IFS therapy on myself to work through some of the shame and anger I feel around people rejecting my coaching or not seeing its value.
Today, I woke up feeling really tired but now I’m feeling good.
I’m working on stuff of my choosing and I really like it.
I’ve been thinking a lot about my business lately and what the starving crowd and what I want to happen.
I feel like I’ve finally cracked the code a little bit about selling high-ticket clients and expensive products.
So after listening and reading Alex Hormozi for two days here is what I learned:
- Charge an obscene amount
- Use that amount to create a crazy experience
- Solve a really big problem (to create really big value)
I think what really big value I want to create with my coaching is to help people create a masterpiece.
If I was to breakdown Alex Hormozi’s formula for value:
- The dream: create an artistic masterpiece – a breakout piece (this will make you a career in this space a breakout piece, you will feel proud of yourself, you will be able to call yourself an artist proudly, this will be the best work you’ve ever created)
- The certainty: I am an artist and engineer, I have a lot of experience coaching people through mental blocks, I will give you a guarantee.
- The time: 1 year
- The effort: without giving up your mental sanity, quitting your job, or disconnecting from family
Value of this offer: 250,000+
10-15%: 25,000 – 37,500
2,083 – 3,125 per month
Three stages:
- Explore art
- Establish your routine
- Create your masterwork
Objections/fears:
- I don’t have enough time
- I don’t know what I want to do
- I have kids
- I don’t want to quit my job
- I don’t know what other people will like, what if people don’t like it
- Too much work
- Keep switching what I want to do