Workpost 60: Anger

I feel a lot of frustration and anger about not seeing any results with my ads.

I feel anger because:

  • I worked so hard and intelligently compared to so many people, yet I didn’t really get any sort of results, not even site clicks
  • I don’t understand why this is happening. I get it if people come to the website and don’t convert. I don’t get it that no one even goes to the website?
  • I feel extremely angry that my client will take it as further evidence that they are correct (“you just need to be viral” “its not words and images that will get you there” “no one cares about your values” “people wont buy even if its free”)

I think the reasons why it’s failing is because the offer or the video is not good in some way. There must be something wrong with it.

Maybe its possible that the audience settings are not perfect either.

The reality is that my client has no idea what is going on and just wants us to succeed.

He knows that I’ve been working super hard at this project and I’m sure he appreciates it.

He has certain biases that he wants to enact, but those will have to wait until after my period.

Similar Posts