So I’ve been thinking a lot about, well sales. This video sums it up pretty well.
I have been focusing on a lot of things recently, coaching, youtube, France and my girlfriend and on top of all of that, work and my day job in AI consulting. I recently decided to say fuck it for everything but three things:
My girlfriend and relationship – we don’t have much time together and I want to enjoy it
Exploring France – again not much time, amazing opportunity to relax and explore
Going crazy as an AI Consultant and bringing in a crazy amount of business
My relationship is going pretty good, and for France I don’t want to think about it, I just do whatever I want. So let’s focus on the last thing.
I want to do exactly what Mark Cuban said. I want to be the best-performing salesman at my job. I want to take that experience to build my coaching business. I want to use my success to do consulting like I do coaching and have a lot of fun. I want to use my success to request more pay.
I want to learn how to master content creation. Build a social media presence. Build my connections. Get the reputation and respect that I’ve always felt I deserved.
The main conundrum I’ve been facing is this:
How much information do I give away?
If I give away tons of free information, what are they hiring me for?
If I give away free 30 minute sessions, does that mean I will never talk to them ever again?
After some meditation, I came up with the following thoughts:
I can give away everything
For focusing on their specific problem. The most difficult thing is not to come up with a solution it is to come up with a solution to the right problem (just like coaching)
No, I can always talk to them again. In fact, I can give away unlimited 30-minute sessions. However, it isn’t about the 30 minutes in the session that costs me a lot. It is the 30 minutes of research that I need to do before the call. It is the structure of writing out a plan for them that is costing me more.
I can always have more conversations with less prep or even more 30 minute conversations with them.
In the future, if they pay for consulting, they are paying me to invest more deeply into their solution. That means more research outside of the calls. That means more knowledge of their product and aligning my goals with theirs (just like in coaching).
If I wanted to sell educational products, the cost for me and the added value for them would be in the way I packaged the information. Not the information itself. For example, a special website, platform, a book or an app.
There are three parts of a solving a problem:
Having the knowledge
Transferring it to someone
Using the knowledge to solve the problem
When you create free content, you are mostly some #1 and some #2. I use a lot of my current knowledge + a little research + some production (design, videography, writing).
When I get on random calls with people, it is a little #1 and a little #2. I’m using my current knowledge with no research, and trying my best to transfer it to someone on a call.
When I get on “free” high value calls with people, I’m doing some of #1 and some #2 and a tiny bit of #3. I do a lot of research, use my current knowledge, trying my best to transfer the knowledge, and might even implement a small deliverable (like a roadmap, plan, strategy, or diagnosis).
When I’m doing consulting for them, I’m doing a lot of #1 and a lot of #3 with some #2. I’m doing tons of research, using my own knowledge, leading the charge on actually solving the problem (either building it myself, finding the right solution to buy, or hiring the people needed to build it), and doing a bit of education.
When I’m selling an education solution, I am doing a lot of #1 and a lot of #2. I’m doing tons of research, and spending a lot of effort on transferring the knowledge.
I recently had a situation at work where I felt like I needed to set some boundaries. In order to get more strategies on how to do it, I went with my trusty expert Thais Gibson, who I feel is the absolute best when it comes to coming up with scripts and strategies with processing feelings, dealing with attachment styles and setting and enforcing boundaries.
Taking what Thais says in this video and adding in my own knowledge, I have come up with the follow step process for setting boundaries.
Rage pad: write down or record yourself saying everything you want to say to the person. This gives permission to anger and allows you to process it.
Determine whether or not a boundary was crossed, and if so, what specific one?
Try to empathize as to why that boundary was crossed
Communicate in this format:
Communicate in the positive the boundary violation (what they did, not what they didn’t do). <Insert empathy> At the same time, this is not acceptable under any circumstances.
Explain what you want instead
If repeated violations, add in consequences
Make it really obvious to the person what is going on.
What was really striking about this commentary is about how amateurs play chess vs grandmasters, and how grandmasters play vs computers.
This is interesting because Hans Neiman was accused and proven multiple times of being a chess cheater, someone who uses chess engines to play certain critical moves.
If he actually is, his gameplay is more similar to an AI moving rather than a human.
What is interesting about that is that human seem to react a lot to emotional threats, when they are not actually in danger, thus putting themselves in greater danger.
I can relate to this a lot in Valorant, and I wonder if understanding the greater picture better in Valorant will help me understand how much danger I am in, and not unnecessarily put myself in more danger by peeking just because I feel threatened.
Me struggling until I figure out this simple trick.
I recently figured out a really helpful technique for my aim. I do aim practice every single day but I have some day where none of my aim seems to translate over to games. I usually start to get angry and frustrated and this causes my aim to get even worse.
I tried many things this time to get a better aim, but nothing worked.
And then I had the last game, in which I actually did really really well, even though the enemy team was no slouch. I only changed one thing.
I kept my wrist and arm very very loose, using my movement keys to move the crosshair around, but also ready to tense my wrist and arm and flick at any moment. This for some reason, unlocked better movement and aim.
Also, I used phantom which seemed to reward more strafing and close range battles.
The most interesting part of these videos is the last part of the second video, where they talk about inner game.
What I find interesting about inner game is the idea that mentally telling yourself to do something won’t work, but noticing will make your mind automatically make the change. This is the essence of connection theory and it is so interesting that psychologists have studied it.
So something that I’ve been sort of obsessed with recently is how to face your problems head-on. In so many areas of my life, I struggle to do that. In my professional career, tasks that stress me out send me to my couch with my phone. When I don’t know what to say to my mom and my dad, I immediately turn on my audiobook, eager to dull the pain in my chest. When I am feeling stressed about a fight in Valorant, I rush and try to ignore the mounting feelings of anxiety.
I would really like to find a way to flip the script because it is so rewarding. When I do a task that I worry about, I feel energized, and not tired from work. When I focus on my feelings of anxiety in Valorant, I become much more aware of what my intuition is telling me, that I need to slow down and play the situation very carefully.
I think this is a really interesting concept. I want to make a bit of an amendment. In the video they talk about trying to get better problems, that being able to have money problems when you are rich vs money problems when you are poor is much better (where you invest, vs how to survive). But I kind of disagree. The problem of survival is ultimately a much more rewarding problem for me than where to invest.
I do think that this is a powerful idea, and a way to reframe problems. My thoughts are as follows:
Avoiding problems comes from the fear of failure
We can address this by embracing failure
But we don’t want to just fail at anything…this is where choosing your problems come in
Instead of failing at a random problem, embrace failing and learning from a meaningful problem
Ex: I am afraid I don’t know how to respond to my parents
The meaningful problem here is to learn to create a bond with my parents while standing strong in my own life and boundaries
Accept failure and believe in my ability to learn from a failure at this problem
Essentially, turn every problem into a challenge
Another example: I don’t know what to do next in my demo build and it’s overwhelming and a lot of work
The meaningful problem here is finding how to be efficient at my job, and to work as a team without people pleasing to my own detriment (creating boundaries)
Accept failure at this and my ability to learn from that failure
I was thinking about the concept of how Alex Hormzi approaches learning. The idea that you purpose things in a way expecting to fail at first, but you pursue them in such a way that you make it hard for you to fail. That the chances that you will fail is lower than the chances of success.
I was thinking about what made emotional or spiritual success. And that brought me to a few different ideas. They all centered around one thing, the relationship with oneself. I believe that the relationship that you have with yourself dictates the freedom and happiness you have in life. Some ways in which I am not a kind or loving friend or parent to myself are:
Thinking my needs are not important, especially if they make it less convenient for other people
Shaming myself and comparing myself to other people
Lashing out at myself when I’m not the best or successful
Yelling at myself for making mistakes
Putting on the pressure that if I’m not stressed I will not perform
Being disgusted by my weakness
What if I took this idea from Alex Hormzi? What if I accepted I am going to be a shit friend and parent to myself but I am going to ask myself what I need to do to make it harder to be unkind and unloving toward myself than it is to be kind and loving?
Well, what would the most loving parent do for me?
Value my emotions and encourage me to explore them
Hold me close when I’m upset or feeling weak and vulnerable
I am the most important person in their life, they will drop everything if I need them
Be interested in hearing about new adventures and failures and lessons
Does not see me as a static person but as a sum of everything I’ve been, where I’m now, and where I’m headed
Guide me when I’m feeling lost or need to defend myself
I want to know how I can make it impossible for me to not do that for myself.
Some ideas come to mind:
Create a meditative time to watch my own content (read my journals, watch my videos, listen to my recordings). It feels like 1,4 and especially 5. As a side effect, this can create GREAT opportunities for understanding what kinds of videos I can make.
Write down and read my thoughts when I feel lost, scared, angry, ashamed or frustrated. Create a place to feel hurt. This can hit at 1,3, and 4, and maybe 6 if I write responses to things I write.
Work on dance therapy especially the following elements: allowing the world to hold you, inward closing comfort, sensual movement and touch, outward releasing movement
I don’t know how to come up with a strategy on how to mix this in with my life yet but some of my ideas includes:
Using therapists as a safe space to practice
Using people who are close as a way to practice
Using camera off meetings as a way to practice
Using youtube videos and coaching as a way to practice
